My ten free sample Flickr MiniCards
turned up from moo.com today. Here’s what
they look like, along with the little dispenser the samples came in and one of
my current business cards for scale.
The material the cards are made out of is very well chosen. It’s a nice heavy
card stock, pretty much matt on the printed side and with a nice soft sheen on
the image side. Definitely not gloss, though, which I was a little worried it
The text side of the card — which I think of as equivalent to a standard
business card — is just large enough for a few lines of contact details,
and that looks great in the format. My flickr avatar image works quite well at
this scale, although I’d drop the flickr logo when buying some of these for
I’m not blown away by the results I got, though. There are two problems, both
at my end.
The first problem is the shape of the cards; few of the images I’ve uploaded to
flickr look really good at this very wide (2.5:1) aspect ratio. I can see
myself occasionally shooting specifically for this format in future.
The other problem is that a lot of my flickr images end up pretty dingy in this
medium (the two you can see here are the best results, and they’re not nearly as
punchy as they are on screen). If you’re going to try this product, make sure
you have lots of contrast and colour or you might be disappointed: what looks
good on the screen isn’t necessarily going to look great on a card.